Social Media Coordinator

May 4

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YayDay

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Welcome to a movement all about movements.

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Description

• Develop and execute social media strategies to increase brand awareness and drive engagement. • Execute and curate engaging content for all social media platforms, including Instagram, Facebook, Twitter, TikTok, and LinkedIn. • Collaborate with Brand Manager and Director of Content to develop compelling campaigns and promotions that resonate with our target audience. • Identify and engage with influencers and brand ambassadors to expand our reach and grow our community. • Monitor social media channels for trends, feedback, and conversations related to our brand and industry. • Respond to comments, messages, and mentions on our social media profiles, using a clever, smart, and fun tone that represents YayDay's brand. • Analyze social media performance metrics and provide regular reports to track progress and identify areas for improvement. • Stay up-to-date on industry trends, best practices, and emerging platforms to continuously optimize our social media strategy.

Requirements

• Bachelor's degree in marketing, communications, or a related field. • 2+ years of experience in social media management, preferably in the health, wellness, or lifestyle industry. • Strong understanding of social media platforms, algorithms, and trends. • Excellent written and verbal communication skills. • Creative thinker with a passion for storytelling and content creation. • Ability to work independently and collaboratively in a fast-paced environment. • Experience with social media analytics and reporting tools. • Knowledge of influencer marketing strategies and tactics. • Positive attitude and a genuine passion for our brand and mission. • Self-starter attitude with the ability to work independently and in a remote setting.

Benefits

• N/A