Partner Marketing Manager

September 22

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Agiloft

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The global standard in no-code contract lifecycle management (CLM) software.

Contract Management • Customer Support • BPM • CLM • Automation

201 - 500

💰 $45M Private Equity Round on 2020-08

Description

• Create and build strong relationships with multiple partners. • Develop a deep understanding of their business goals, assess their capabilities, ideate, create, and execute an annual Partner Marketing Plan. • Consult and guide partners, assist with their campaigns. • Oversee and maintain Agiloft landing pages and inbound forms. • Seek new and creative ways to integrate partner subject matter experts into Agiloft’s marketing. • Facilitate partner participation in media and analyst opportunities, research, case studies, presentations, webinars, podcasts, blogs, reports, eBooks etc. • Be an active contributor, represent the needs of our partners. • Serve as a trusted collaborator and consultant advising our partners on marketing. • Communicate marketing plans, expectations, and goals to partners. • Manage multiple partner marketing activities per quarter using Asana. • Measure and monitor partner marketing activities. • Leverage Agiloft’s partners to stay informed about industry trends, competitor activities, and our customers – feed this information back to the broader Agiloft marketing organization. • Other duties as assigned.

Requirements

• Minimum 6 + years of marketing experience in Partner Marketing, Field, Demand Gen, or Lead Gen at a B2B tech/SaaS company • 3+ years of marketing experience working within a B2B a partner ecosystem (MSPs, ISVs, VARs, etc.) leveraging partners to expand reach, deliver qualified leads, increase buyer engagement and pipeline • Proven success in executing partner campaigns and programs with measurable ROI metrics. • Professional presence with the ability to build strong relationships with internal and external stakeholders and partners. • Self-driven with and ability to manage multiple projects and priorities effectively. • Familiarity with marketing automation software, preferably HubSpot or Marketo. • Basic understanding of CRM solution – preferably Salesforce. • Excellent verbal and written communication skills. • Data-driven with experience owning goals, measuring and reporting on performance • Experience in the legal tech industry, knowledge of contract management and procurement processes