Senior Digital Marketing Analyst

July 14, 2023

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Koddi

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Digital Marketing • Technology • Metasearch • Advertising Tech • Travel Tech

51 - 200

Description

• Implement a data-driven approach to optimize and budget for metasearch campaigns • Work with a talented team of digital marketing, data, and technology enthusiasts • Solve big problems and drive greater business objectives through digital marketing • Communicate with clients on a regular cadence via email, phone calls, and in person quarterly business reviews (QBRs) • Work with internal and external stakeholders to ensure key dates are met • Work with leading metasearch partners to implement new product lines • Communicate digital trends that are shaping the travel industry • Help the world’s largest travel brands acquire key customers in relevant markets • Train and coach associate level talent • Lead strategic initiatives that inform clients on what the competition is doing and how they can respond

Requirements

• Bachelor's Degree or equivalent work experience. Preference for related degree in marketing, economics, mathematics or business analytics • Minimum of 3+ years of experience as Digital Marketing Analyst or Specialist • Self-motivated to achieve your goals and pursue interests without external incentives or pressure • Adaptable to adjust to new situations and environments • Analytical - having the ability to examine and understand complex information and succinctly explain it to others • Driven - highly motivated and focused on delivering results • Effective verbal and written communication skills • Strong data visualization as these results will be shared with clients to make more informed and strategic decisions • Experience evaluating data, looking beyond and providing recommendations • Must be able to manage large monthly ad spend budgets • Ability to work effectively in both independent and team environments • Strong Excel background (this role works heavily within Excel)

Benefits

• Ranked as one of the Best Companies to work for in Fort Worth • Recognizing and rewarding high performing team members • Creating an environment where they can drive strong results for our clients and partners