Director, Brand Strategy

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PRECISIONeffect

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Pharmaceuticals • Biotech • Medical Device • Diagnostic Marketing • Healthcare Branding

51 - 200 employees

⚕️ Healthcare Insurance

💊 Pharmaceuticals

Description

• Why PRECISIONeffect? When you love what you do, it won’t feel like work. • Launching clients’ treatments. Changing patients’ lives. Advancing creativity and strategy. • At PRECISIONeffect, talent is displayed in the work, not flaunted in plumes of conceit. • We are not just researchers, problem solvers and consultants but the architects and stewards of the brand strategy and the voice of the customer. • Essential functions include developing actionable segmentation and/or buyer personas and leading behaviour mapping to inform content and omnichannel touchpoint recommendations. • Act as chief facilitator in major client meetings, workshops, and internal reviews. • Help support standardization across the agency and participate in weekly department staff meetings.

Requirements

• Bachelor’s Degree • 8+ years of agency and strategy experience or equivalent with significant experience managing strategy in a client-facing role on large scale projects • Extensive experience positioning brands to succeed in their respective markets • Experience in healthcare and/or highly regulated markets • 2-3 years of experiencing direct reports • Strong communication, interpersonal and management skills are required • Comprehensive understanding of Microsoft Office (Word, Excel, PowerPoint, Outlook) • General understanding of Internet use • May require travel domestically and/or internationally including overnight stays • Experience in the healthcare sector and/or marketing highly regulated brands (preferred) • 2+ years of experience managing direct reports (preferred)