Paid Marketing Specialist

October 13

Apply Now

Receive Emails with Similar Jobs

Self Financial, Inc.

WebsiteLinkedInAll Job Openings

Financial technology • Consumer financial services • Consumer services • Financial services • fintech

51 - 200

Description

• Self Financial is a venture-backed FinTech company focused on economic inclusion and financial resilience. • Responsible for managing day-to-day optimization of paid marketing campaigns. • Drive the day-to-day campaign management and optimization of core acquisition channels. • Own a significant share of the creative production process through in-house and agency partners. • Help manage the planning and execution of paid user acquisition campaigns across various media.

Requirements

• B.S. or M.S. degree and 1-2 years experience in paid media and user acquisition. • Experience with major ads platforms such as Google Ads (Search, GDN, YouTube, and UAC campaigns), Facebook Ads, Snap Ads, Tik Tok ads, or Programmatic Display Experience • Experience with mobile app acquisition, and MMP platforms such as Adjust, AppsFlyer, Kochava, etc. • Experience in A/B testing to drive KPI improvement • Basic HTML & Javascript knowledge (Google Tag Manager knowledge is a plus!) • Analytical/Data driven mindset (SQL knowledge is a plus!) • Strong Microsoft Excel skills • Ability to work in a fast-paced, start-up environment • Organization, planning, and prioritization skills are a must

Benefits

• Company Equity in the form of Stock Options • Quarterly performance-based bonuses • Generous employer-paid health, vision and dental insurance coverage • Flexible vacation policy • Educational assistance • Free gym membership • Casual dress code • Team building events and activities • Remote work arrangements/ flexible work schedule • Paid parental leave