Lead - Account Based Marketing

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Spring Health

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Healthcare • Artificial Intelligence • Mental Illness • Treatment Selection • Benefits

501 - 1000

Description

• Lead, Account Based Marketing (ABM) to drive growth through targeted strategies. • Develop and execute a scalable ABM strategy for enterprise accounts. • Conduct account analysis and segmentation to identify target accounts. • Design and lead personalized 1:1 and 1:few ABM campaigns. • Partner with sales and marketing to ensure effective messaging and assets. • Drive account engagement to achieve pipeline and revenue targets. • Establish ABM metrics and report on campaign performance.

Requirements

• 6+ years of B2B marketing experience, with at least 3 years focused on ABM for enterprise accounts. • Demonstrated success in executing 1:1 and 1:few ABM campaigns. • Strong analytical skills, with experience in HubSpot, Salesforce, or similar tools. • Proven ability to build and maintain strong partnerships with sales teams. • Innovative thinker who can balance high-level strategic planning with hands-on execution. • Experience managing budgets and vendor relationships.

Benefits

• Health, Dental, Vision benefits start on your first day at Spring Health. • Employer sponsored 401(k) match of up to 2% • A yearly allotment of no cost visits to the Spring Health network of therapists. • Generous paid time off and a 1 month sabbatical leave at your 4 year anniversary. • Parental leave up to 18 weeks, depending on your eligibility. • Access to fertility care support and $4,000 reimbursement for related expenses. • Up to $1,000 Professional Development Reimbursement a year. • $200 per year donation matching to support your favorite causes.