Marketing Manager

9 hours ago

🇺🇸 United States – Remote

🦌 Connecticut – Remote

Although this job is listed in Connecticut, this company may be open to hiring remote in other states.

💵 $80k - $100k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Strikepoint

WebsiteLinkedInAll Job Openings

Customer Acquisition • Marketing Strategy • Graphic Design • Web Development • Lead Generation

11 - 50 employees

🤝 B2B

🛍️ eCommerce

Description

• We are seeking a strategic and innovative Marketing Manager to work exclusively with a top client specializing in trading education. • This role will lead the marketing efforts and drive growth for their products and services. • The Marketing Manager will develop daily, monthly, and annual marketing strategies, create a comprehensive campaign calendar, establish brand strategy, set budgets & media buying, and conduct market and competitor analysis. • As the Marketing Manager, you will oversee the execution of our marketing strategy, guiding a team of marketing managers and professionals. • Develop and implement a marketing strategy that propels business growth. • Analyze key performance metrics, market research, competitor insights, campaign results, and consumer trends. • Adjust marketing plans based on analysis and insights to enhance consumer understanding and align with business goals. • Equip the sales team with effective tools and materials. • Advise on corporate brand development. • Identify new business opportunities and provide actionable strategies for the marketing and sales teams. • Manage annual marketing budgets effectively. • Foster strong relationships with managers across the organization. • Oversee a wide range of marketing activities, from digital to social media and market research. • Coordinate with external agencies to maximize marketing efforts. • Mentor and guide the marketing team on priorities, budgets, and resource allocation. • Implement high-performing marketing strategies that improve performance across various channels. • Conduct market analysis and evaluate campaign effectiveness. • Ensure marketing initiatives are engaging, proactive, and results-driven. • Communicate marketing goals clearly to both the team and the broader organization. • Lead a multidisciplinary team to achieve strategic objectives and deliver measurable outcomes. • Establish best practices and leverage insights to refine marketing plans.

Requirements

• A strategic thinker with a creative mindset and strong analytical abilities. • A proven leader who exemplifies company values and promotes high performance. • Experienced in project management with comprehensive marketing knowledge. • Media Buying Experience • Skilled at building relationships across teams and with external partners. • A strong communicator, capable of providing expert guidance. • Proficient in content creation, CRM, social media marketing, SEO, public relations, email marketing, PPC, and automation. • Analytical, with the ability to interpret marketing metrics and trends to identify opportunities. • Adaptable and calm under pressure in a fast-paced, changing environment. • Educated with a BS/BA in business management, marketing, advertising, or a related field with 5-10 years of equivalent experience.