Business Development Manager

🕒 April 29

🏄 California – Remote

🏄 California – Remote

💵 $100k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Business Development (BDR)

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C.A. Carlin

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1962

🤝 B2B

🛒 Retail

B2B • Marketing • Retail

C. A. Carlin is a company that has been enhancing brand value in the consumer packaged goods (CPG) industry for nearly 60 years. With a national reach, C. A. Carlin offers a comprehensive suite of services including sales management, marketing and analytics, and retail services. The company provides dedicated category experts for a variety of retail channels such as drug stores, mass retailers, vending, natural and specialty grocery, convenience stores, and limited assortment retail. Their focus is on keeping clients informed of the latest industry trends and identifying untapped sales opportunities to achieve business goals and successful outcomes.

📋 Description

• The Business Development Manager develops strategic business plans that integrate client goals with the retail customer’s goals to develop a winning sales strategy for clients, retail partners, and C.A. Carlin. This role will be an integral part of, developing, building, and maintaining credible and long-term Client relationships and retail partner relationships. • Serve as the primary point of contact for assigned clients. • Build trust-based relationships and ensure alignment with client goals. • Act as a client advocate internally to deliver exceptional service. • Develop and implement sales strategies to achieve revenue targets. • Present product lines to buyers, focusing on assortment, promotional planning, and execution. • Negotiate pricing, placement, and promotional opportunities. • Identify new business opportunities and lead efforts to secure incremental sales. • Monitor competitive activity and industry trends to inform growth strategies. • Analyze sales data and market trends to provide actionable insights. • Prepare regular reports on performance, opportunities, and challenges. • Partner with internal teams (analytics, retail, sales support) to execute client initiatives. • Ensure alignment and timely delivery of promotional programs and product launches.

🎯 Requirements

• Bachelor’s Degree or higher required • 3-5 years of consumer-packaged goods experience • 2-3 years of sales experience • Deep understanding of the food and beverage distribution network and retail landscape • Ability to speak to trends in the food and beverage marketplace • Strong analytical and strategic thinker; can turn self-developed strategies/efficient processes into execution • Forward-looking thinker, who actively seeks opportunities and proposes solutions • Creative problem solver who strives for results • Highly resourceful team-player, with the ability to also be effective independently • Extremely organized and detail-oriented • Expert-level written and verbal communication skills • Demonstrated ability to achieve high performance goals and meet deadlines in a fast-paced environment • Proven ability to build and maintain strong, effective relationships with clients, customers, & colleagues • Proficient in Microsoft Office (Outlook, Word, Excel, and Power Point), and Adobe Acrobat

🏖️ Benefits

• PTO & Sick Days • 11 paid company holidays per year • 1 Floating Holiday • 2 paid volunteer days per year • 3 months fully paid parental leave (regardless of gender) • Medical, dental, and vision • Paid company life insurance • 401k with company match • Summer hours (half day Fridays from Memorial Day thru Labor Day)