How to answer "What motivated you to apply for this role?" (with sample answers)

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This post is part of our series on behavioral interview questions.

Why Employers Ask This Question

"What motivated you to apply for this role?" is a common interview question that hiring managers ask. They want to know what draws you to the position and the company. They also want to see if you have done your research and if you align with the company's mission, culture, and values. This question helps the hiring manager understand if you are genuinely interested in the role or if you are just looking for any job. Employers use this question to gauge your level of enthusiasm towards the job and the company.

How to Answer the Question

When answering the question, you should be honest and specific. Start by highlighting what caught your attention about the job and the company, such as the company's growth or the specific responsibilities of the role. Then, show how your skills, qualifications, and experience align with the job requirements. Be sure to mention any relevant achievements from your past experiences that make you a strong candidate for the role. You can also mention the company's mission, culture, and values and how they align with your own. Remember to be enthusiastic and show your excitement for the opportunity to work for the company.

Here are some tips to keep in mind when answering this question:

  • Research the company and the role beforehand.
  • Focus on the positive aspects that attracted you to the job and the company.
  • Show how your skills and experience align with the job requirements.
  • Highlight any relevant achievements from your past experiences.
  • Show your enthusiasm and excitement for the opportunity.

By following these tips, you can answer the question confidently and impress the hiring manager with your interest and enthusiasm for the job and the company.

Sample answers

1) Good answer:

I was excited to see this role posted because it aligns perfectly with my career goals and interests. The job description highlighted a lot of the skills and experiences that I have been developing over the past few years, and I am eager to apply them in a new challenge. Additionally, I admire the company's reputation and values, and I believe that this role would be a great way for me to contribute to a team that shares my values and commitment to quality.

Why it's good:

  • The answer shows that the candidate has done their research on the role and the company.
  • The candidate identifies how their skills and interests align with the job requirements.
  • The candidate expresses enthusiasm and eagerness to work for the company.

2) Bad answer:

Well, I need a job, so I applied to many different places. This role seemed like it could be interesting, so I thought I'd give it a shot.

Why it's bad:

  • The answer shows a lack of enthusiasm for the role and the company.
  • The candidate comes across as desperate, which can be off-putting to interviewers.
  • The answer does not demonstrate any research or understanding of the company or the role.

3) Good answer:

I was really impressed by the company's innovative approach to the industry and their commitment to sustainability. I have been following the company's progress for a while and was thrilled to see this job posting. I think that my experience in sustainable development and project management would be a great fit for this role, and I'm excited about the opportunity to work for a company that aligns with my values.

Why it's good:

  • The answer demonstrates that the candidate has done their research on the company and is genuinely interested in working for them.
  • The candidate shows how their skills and experience match with the company's needs.
  • The answer conveys enthusiasm and passion for the job.

4) Bad answer:

I saw that this company was hiring and figured it was worth a shot. I don't really know much about the role, but I'm sure I could do it.

Why it's bad:

  • The answer shows a lack of interest in the company and the role.
  • The candidate demonstrates a lack of preparation and research, which can be a red flag for interviewers.
  • The answer does not demonstrate any understanding of how the candidate's skills and experience match with the job requirements.
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