Director of Social Media

December 7, 2024

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321 The Agency

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321 The Agency is a brand and social agency focused on crafting lasting brand legacies through powerful storytelling and strategic social engagement. Their mission is to ensure that brands not only exist but thrive, evolve, and become cultural touchstones. The agency offers services in strategy insights and research, brand creation, and campaign activation, deploying both digital and traditional media channels. They strongly emphasize building connections and engaging in meaningful conversations that continue past the initial campaign period. 321 The Agency collaborates with technology partners to optimize brand experiences and reach through targeted content across the digital ecosystem.

Branding • Web • Mobile • Digital Marketing • Social Media

11 - 50 employees

📱 Media

📋 Description

• Overseeing the overall strategy, execution, and performance of social media initiatives for both the agency and its clients. • Leading a team of social media managers and collaborating cross-functionally with creative, content, and digital teams. • Crafting innovative, engaging, and data-driven social media strategies. • Monitoring and reporting on social media performance using data-driven insights to optimize strategies. • Producing performance reports for clients, including sentiment analysis and strategic recommendations.

🎯 Requirements

• Bachelor’s degree in Marketing, Public Relations, English Literature, Creative Writing, or a relevant field of study. • 7+ years of agency or client-based social media management experience. • Exceptional interpersonal, written, and oral communication skills. • Ability to lead and experience managing a team, with a strong interest in cross-departmental collaboration. • Must be professional, personable, self-motivated and flexible. • High energy and creative with a sense of humor. • Should possess a combination of analytical and creative skills. • Must be able to work independently and under pressure on multiple projects and client needs. • Must be organized, detail oriented and comfortable with change. • Capable of managing multiple priorities in a fast-paced, dynamic environment. • Expertise in all major social media platforms (Facebook, Instagram, LinkedIn, X, TikTok, and YouTube) and social media technology (Sprout, Hootsuite, etc.). • Preferred skills: Experience with video production and editing tools (e.g., Adobe Premiere, Final Cut Pro, etc.). • Knowledge of SEO and its impact on social media strategies. • Working or direct experience with paid social media campaigns.

🏖️ Benefits

• Competitive salary and opportunity for performance-based bonuses • Health, dental, and vision insurance • 401K after one year of employment • 2 Weeks (80 Hrs) Paid Time off [additional 40Hrs at 3 years] • 3 Sick/Mental Health Days • 8 Hours Volunteer Time • Additional PTO at holiday and management discretion • Opportunities for professional development and training • A collaborative and innovative work environment. • Paid time off and flexible working hours.