Brand Content Manager
2 days ago
Description
• Overseeing our company’s content strategy from ideation to distribution • Driving content production that will attract and convert leads for our sales • Managing a team of creatives and balancing administrative tasks alongside editorial duties • Optimizing content for conversion, improving existing content, and filling content gaps • Working with the content writing, graphic design, web development, and social media teams to plan, create, and distribute content • Developing a comprehensive content strategy across multiple platforms, including the company website, off-site and social media channels • Creating and maintaining a streamlined content calendar that keeps the whole team on track • Proofreading and editing submissions according to brand guidelines • Reviewing analytics and search performance reports to assess the success of content marketing initiatives • Performing regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience • With our in-house SEO team, implement SEO best practices to ensure all content ranks well and demonstrates an understanding of its target audience • Working with our outreach team to improve the website’s search engine ranking scores • Brainstorming new content ideas alongside the larger creative and marketing team
Requirements
• Minimum 3 years of content management experience in an international setting • Proven people management skills and experience • Exceptional writing and editing skills • Excellent organizational skills • A knack for creativity • Experience using popular content management systems and analytics tools (Ahrefs, WordPress, and Google Search Console are a few examples) • A firm grasp of UX and on-page conversion rate optimisation • Experienced with SEO best practices • Confident working with a wide variety of stakeholders, both internal and external • Can work and deliver to tight deadlines • Possesses strong written and verbal English language communications skills • Ability to express ideas and feedback accurately
Benefits
• Paid holidays • Sick days • Others
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