Affiliate and Referral Marketing Manager

February 15

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Activate Talent

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Activate Talent is a recruitment agency that leverages technology and AI to streamline the hiring process for companies seeking to find and onboard top talent. With over 20 years of expertise, Activate Talent specializes in global recruitment, providing legal compliance support, payroll management, and HR services to enhance productivity for remote teams. Committed to client satisfaction, they focus on matching companies with candidates who align with their culture and needs, ensuring efficiency and cost savings in the hiring process.

RECRUITING • TALENT • HIRING

1001 - 5000 employees

👥 HR Tech

🎯 Recruitment

☁️ SaaS

📋 Description

• This top apparel brand is a fast-growing apparel brand dedicated to delivering high-quality, well-fitted essentials. • We’re seeking a growth-driven leader to own and scale our affiliate and referral programs. • This role will be instrumental in expanding this apparel brands reach by developing, optimizing, and executing strategies that turn loyal customers and partners into high-performing brand advocates. • Develop and execute a best-in-class affiliate and referral marketing strategy to drive customer acquisition and retention. • Identify, recruit, and manage top-tier affiliates, influencers, and brand ambassadors to expand brand reach. • Optimize and scale the existing customer referral program, implementing incentives and innovative mechanics to increase participation and lifetime value. • Leverage data and analytics to measure program performance, optimize ROI, and continuously refine strategies. • Manage affiliate networks and platforms (e.g., Refersion, Impact, ShareASale, Rakuten, or similar) to ensure seamless tracking, payments, and reporting. • Partner with content, paid media, and email teams to develop compelling offers and creative assets that maximize conversion rates. • Stay ahead of industry trends, ensuring this apparel brand remains competitive in affiliate and referral marketing. • Negotiate and structure deals with key affiliates, securing optimal partnerships and revenue opportunities.

🎯 Requirements

• 5+ years of experience in affiliate marketing, referral programs, and/or partnerships within a DTC, e-commerce, or high-growth consumer brand. • Deep understanding of performance marketing, tracking, attribution, and conversion rate optimization (CRO). • Proven ability to recruit, onboard, and scale an affiliate and referral network that delivers measurable results. • Experience working with affiliate platforms like Impact, ShareASale, Rakuten, or similar. • Strong analytical skills with experience using Google Analytics, Looker, or other data tools to drive decision-making. • Ability to build relationships with affiliates, partners, and content creators to drive sustainable growth. • Highly creative mindset with a test-and-learn approach to campaigns and incentive structures.