Director, Product Marketing
November 21
Description
• Ada is an AI customer experience platform that harnesses the world's most powerful large language models to make customer service extraordinary for everyone. • Since 2016, Ada is a proudly Canadian company that has powered over 4 billion interactions—automating up to 83% of all customer inquiries—for leading brands. • We are seeking a Director, Product Marketing to define and own the go-to-market strategy for Ada’s AI customer service platform. • You will be responsible for crafting compelling narratives that highlight our product value propositions, differentiate Ada from competitors, and establish our product as an essential component of every customer service stack. • Working closely with Sales, Marketing, Product, and CS teams, you will ensure cohesive and measurable product marketing strategies.
Requirements
• 10+ years in product marketing; 5+ years in a leadership role with a B2B SaaS product • Demonstrated track record of developing and executing successful product marketing strategies in a dynamic technology environment, including geographic expansion • Exceptional leadership and team-building skills, with a proven ability to inspire and develop top talent in a fast-paced environment • Deep understanding of AI technology, market dynamics, and customer needs. • Visionary thinker with an eye for detail, capable of connecting long term strategy with short term execution. • Proven ability to influence senior executives and cross-functional teams to drive strategic initiatives and achieve business goals • Strong marketing competencies across strategic planning, content creation, sales enablement, and performance reporting • Strong analytical skills, with demonstrated capabilities in interpreting data and qualitative research
Benefits
• Competitive salary • Unlimited vacation • Wellness account • Extended health coverage • Dental/optical/travel insurance • Life insurance • Employee and family assistance plan
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