Senior Email & SMS Specialist at Ecommerce Agency

July 26

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Description

• Increase customer lifetime value (Increase sales from existing email & sms lists, improved customer retention, decreasing customer churn) • Grow email & sms lists • Develop compelling email and SMS marketing strategies that align with client goals and objectives • Create and manage email and SMS marketing campaigns across multiple platforms and tools, including Klaviyo, Postscript • Design and code responsive email templates and mobile-friendly SMS messages • Create and execute segmentation strategies to target specific customer segments • Write engaging copy that drives action and conversions • Perform A/B testing and analyze campaign performance to optimize results • Monitor deliverability and inbox placement rates to ensure high deliverability • Stay up-to-date with industry trends and best practices in email and SMS marketing • Collaborate with cross-functional teams to align email and SMS campaigns with other marketing channels

Requirements

• 3+ years of experience in email and SMS marketing, preferably within the ecommerce or retail industry • Proficient in email marketing platforms - Klaviyo & Postscript is preferred • Strong knowledge of email marketing best practices, including segmentation, personalization, and automation • Experience with HTML and CSS for email template design and coding • Analytical mindset with the ability to track and measure campaign performance metrics • Excellent copywriting and communication skills • Ability to work collaboratively in a team environment and manage multiple projects simultaneously • Up-to-date with the latest trends and innovations in email and SMS marketing

Benefits

• Stable work • Freedom to bring your ideas to life • Uncapped, real path to career growth • Sharpening up your skill set • Remote-first culture: work from anywhere, flexible working hours • Eligible for paid time off: 20 days per year for full-time positions and 10 days per annum for part-time positions • Team retreat • Gym/wellness reimbursement