Marketing Analyst
December 11
Description
• AgelessRx's Marketing Analyst will transform marketing measurement strategy • Establish robust attribution framework across entire marketing suite • Ensure proper campaign setup, leveraging server-side tracking • Collaborate cross-functionally to translate data insights into strategic business decisions • Optimize campaigns, retain users, and maximize ROAS
Requirements
• Bachelor’s degree in relevant field (e.g. Statistics, Business, Economics, Math) • 5+ years of experience in marketing analytics or a related field • Proven track record of 3+ years designing and implementing attribution strategies and models • Proficiency in full funnel measurement methods; econometric modeling a plus • Deep understanding of digital marketing channels and campaign measurement best practices • Strong analytical skills with experience in data cleaning, transformation, and analysis • Proficiency in SQL and data visualization tools (Tableau, Looker, etc.) • Experience with server-side tracking solutions (e.g., Google Tag Manager, Stape) • Experience with marketing data platforms (e.g., Google Marketing Platform, DMPs) • Exceptional knowledge of Google Analytics 4 (GA4) setup and analytical reporting • Experience managing and optimizing paid advertising campaigns (PPC) • Excellent communication and collaboration skills
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