Paid Media Specialist

December 12

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Logo of Ahrefs

Ahrefs

Big Data • Keyword Analytics • Deep Link Analysis • Competitive Analysis • Online Reputation Management

51 - 200 employees

Founded 2011

☁️ SaaS

🏢 Enterprise

💰 $1.3M Venture Round on 2022-04

Description

• We're looking for a paid media specialist who can drive impactful advertising campaigns, experiment boldly, and help us showcase Ahrefs industry-leading tools to the world. • As a Paid Media Specialist at Ahrefs, you’ll orchestrate data-driven advertising campaigns that deliver measurable results. • You’ll be hands-on with ad platforms, conduct A/B tests, analyse performance metrics, and drive campaign optimisation. • With a deep understanding of SaaS marketing, you’ll craft strategies that resonate with our target audiences. • Bonus if you bring creative flair and can craft compelling narratives about Ahrefs' tools and features. • This role would suit someone who is a technical expert in the intricacies of ad platforms and campaign orchestration, with a proven ability to set up, optimise, and analyse high-performing campaigns. • Someone looking to bring a creative flair and a keen eye for compelling advertising, capable of making even the most technical features of Ahrefs engaging and exciting for our audience is going to thrive in this role.

Requirements

• Proven experience in a performance marketing role, preferably within a SaaS company. • Strong technical skills in ad platforms, audience targeting, tracking, and optimization. • Proficiency in A/B testing, campaign setup, and advanced analytics. • Exceptional copywriting and messaging skills with a knack for storytelling and packaging complex ideas. • Ability to manage budgets effectively and allocate resources for maximum impact. • Familiarity with SEO, digital marketing, and the unique challenges of marketing SaaS products. • Strong English communication skills and attention to detail.

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