Algomarketing
Algomarketing is a company that specializes in leveraging artificial intelligence to enhance marketing and sales processes. They unite AI-driven insights, MarTech, and SalesTech to drive growth, optimize sales, and amplify marketing efforts. Their services include AI & Analytics, Demand Generation, and optimizing technology stacks for better customer engagement. Algomarketing offers tailored solutions rather than one-size-fits-all, working on projects through project-led, services-led, or hybrid approaches. They have successfully helped global brands with localized marketing strategies and AI-driven budgeting tools. The company is known for its rapid innovation, strategic growth, and hosting industry webinars and events.
marketing technology • marketing artificial intelligence • marketing automation • marketing data science • digital marketing
Channel Marketing - APJ
February 28
Algomarketing
Algomarketing is a company that specializes in leveraging artificial intelligence to enhance marketing and sales processes. They unite AI-driven insights, MarTech, and SalesTech to drive growth, optimize sales, and amplify marketing efforts. Their services include AI & Analytics, Demand Generation, and optimizing technology stacks for better customer engagement. Algomarketing offers tailored solutions rather than one-size-fits-all, working on projects through project-led, services-led, or hybrid approaches. They have successfully helped global brands with localized marketing strategies and AI-driven budgeting tools. The company is known for its rapid innovation, strategic growth, and hosting industry webinars and events.
marketing technology • marketing artificial intelligence • marketing automation • marketing data science • digital marketing
📋 Description
•Build an understanding of partner target audiences, solutions focus areas, workloads and verticals in order to identify campaign opportunities. •Develop demand generation campaigns to be leveraged at scale via channel partners, including online and in-person events, email, social and digital promotion tactics. •Manage platform where channel partners will self-serve campaign assets. •Drive awareness and adoption of campaign assets via enablement collateral, email nurture, webinars and other activities. •Manage performance of campaigns, including identifying and tracking key performance indicators. Collect feedback and identify campaign optimization opportunities to increase engagement, adoption and post-launch performance. •Effectively communicate the Google Cloud vision, differentiated product value prop, and go-to-market strategy in partner meetings. •Understand the partnership business model to help shape the route to market strategy for joint solution offers, and ensure all the appropriate sales/channel teams are fully enabled. •Team with cross-functional leads to proactively incorporate partner solutions into company-driven global marketing campaigns. •Drive optimization of partner market development fund spend, manage the team budget, and report out on results.
🎯 Requirements
•5+ years of marketing experience in a technology environment directly supporting sales teams such as Field Marketing, Alliance Marketing or Partner Marketing. •Experience in developing partner facing programs, strong experience in managing and influencing multiple partners of varied sizes to execute on shared goals. •Demonstrated ability to build & execute a marketing strategy with clear goals & objectives to align to partner sales objectives and support the growth targets. •Strong communication skills and the ability to influence stakeholders. •Comfort with ambiguity and driving transformation.
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