Field Influencer Marketing Manager

November 1

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Allied Global Marketing

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integrated marketing • marketing strategy • marketing execution • media • digital

201 - 500 employees

Founded 1993

📱 Media

Description

• The Field Influencer Marketing Manager will support field influencer campaigns led by our Digital Earned Media team. • The job entails managing a wide range of projects for high-profile entertainment clients to ensure influencer promotion is executed in multiple local markets. • Work closely with the Vice President and SVP to optimize our local approach to influencer strategy and execution for a variety of clients. • Visibility and experience managing local field campaigns in multiple markets, which may include National and Global campaign initiatives. • Help maintain and monitor centralized documentation for campaigns to support effective and efficient collaboration with our local field teams. • Create and manage internal campaign trackers. • Campaign and KPI tracking within internal and external documents. • Organize brainstorm calls and compile final concepts into both an internal and client-facing document for approvals. • Maintain internal and external deadlines by following up with teams on items due in the coming days and flag past-due items to the relevant FAMs. • Build cross-market reports in Keynote and coordinate data input with local teams, our coordinator, and VP. • Proof and format client-facing documents and reports. • Analyze ROI of influencer category types across campaigns and provide insights for optimized workflow process and Elevate database management. • Research and report on influencer trends applicable to the client industry to deliver innovative concepts. • Report regularly to the Vice President and SVP on current work progress and above duties.

Requirements

• 3 years of experience in a marketing role • BS/BA degree preferred or relevant experience

Benefits

• This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability, and life insurance as well as 401k and Flexible PTO). • In addition, we offer 10 company-paid holidays.