Performance Marketing Manager
August 31
Description
• Develop and execute performance marketing strategies across multiple channels in India and Europe/UK. • Manage and optimize paid search, display, social, and retargeting campaigns to achieve KPIs. • Conduct A/B testing to identify the best-performing creatives and strategies. • Collaborate with the creative team to develop compelling ad copy and visuals. • Monitor and analyze campaign performance data, generating actionable insights. • Utilize web analytics tools to monitor and report on key metrics. • Develop and manage the marketing budget for maximum ROI. • Stay updated with the latest digital marketing trends. • Work closely with cross-functional teams to align marketing strategies.
Requirements
• 5+ years of experience in performance marketing, digital marketing, or a related field. • Proven track record of managing and optimizing digital marketing campaigns across various channels. • Strong analytical skills with experience in data analysis, conversion optimization, and using data-driven insights to drive marketing strategy. • Proficiency with marketing tools and platforms such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager, Google Analytics, and others. • Excellent communication and project management skills. • Ability to work in a fast-paced environment and manage multiple projects simultaneously. • Strong understanding of customer segmentation, targeting, and personalized marketing approaches.
Benefits
• Competitive salary • Company Stock/Option Plan • Flexible daily working hours, we value work-life balance • Competitive Health Plan • Company Benefits and Perks
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