Manager - Core Literacy Product Marketing

3 days ago

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Logo of Amplify

Amplify

Amplify is a pioneering company in K–12 education, dedicated to providing next-generation curriculum and assessment solutions. Since 2000, Amplify has been developing programs that empower educators with powerful tools, facilitating the development of comprehensive literacy and math systems for students in thousands of school districts globally. Their suite includes the Amplify CKLA literacy program, Desmos Math, and Amplify Science, all designed to align educational practices with the Science of Reading and evidence-based strategies. Amplify also offers professional development through podcasts and webinars, supporting teachers with insight and innovation.

K-12 education • Mobile classroom assessment software • Common Core State Standards (CCSS) implementation • Digital and print curriculum development • Educational staff development and training

1001 - 5000 employees

Founded 2000

📚 Education

💰 Series C on 2023-05

📋 Description

• Support product launch planning for our core literacy portfolio. • Collaborate with cross-functional teams to build and execute comprehensive go-to-market plans. • Act as the voice of the customer to inform product development and marketing strategy. • Develop a deep understanding of customer purchasing behaviors, market trends, and the competitive landscape. • Write and develop marketing collateral and sales resources. • Support the sales team by creating one-pagers, brochures, guides, FAQs, pitch decks, competitive research summaries, and product demos. • Build deep product expertise and stay informed about product developments. • Contribute to the strategy for print and digital sampling of our core literacy solutions. • Champion the product roadmap and work with Product Managers to communicate it effectively. • Partner with Content & Growth Marketing to plan and execute marketing campaigns.

🎯 Requirements

• Bachelor's Degree or equivalent experience • 5+ years of marketing experience in education publishing, ed-tech, or similar industries • Experience writing and editing marketing materials • Strong coordination and communication skills, able to work effectively with multiple stakeholders at varying levels of an organization

🏖️ Benefits

• 401(k) plan • competitive health insurance and mental health options • basic life insurance • paid time off • parental leave • access to best-in-class development programs

Apply Now

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