Senior SEO - PR Associate

July 20

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Approachable Systems

advertising • tax • operations • hubspot • webflow

2 - 10

Description

• Develop and implement public relations and SEO strategies that align with the client’s overall marketing goals • Manage relationships with key media outlets, journalists, and influencers • Write and distribute press releases, media advisories, and other public relations materials • Monitor media coverage and analyze its impact on brand awareness and reputation • Conduct keyword research and identify opportunities to optimize website content for search engines • Implement on-page and off-page SEO techniques to improve website ranking in search engine results pages (SERPs)

Requirements

• Familiarity with Google Analytics, Search Console, Trends, and/or other research tools • Familiarity with Qwoted, HARO, and other public relation platforms • Familiarity with SparkToro and/or other public relations tools • Experience creating and/or distributing content • HubSpot certifications (e.g. Inbound is free!) • Google certifications (Ads, Analytics, etc.) • Facebook certifications

Benefits

• Unlimited Vacation Time • 8 Weeks Paid Family Leave • Health Insurance Options w/ Employer Contribution • 401(k) Retirement Plan w/ Employer Matching • Flexible Work Hours

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