Influencer Marketing Coordinator

November 6

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AUTODOC

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e-commerce • online retail • automotive spare parts e-commerce • internet • online

5001 - 10000

Description

• The role of an Influencer Marketing Coordinator includes contributing to the design and execution of influencer campaigns, identifying and building relationships with industry influencers, and measuring the success of those campaigns. • They ensure alignment with brand values and create content that resonates with the target audience and company goals. • Develop and execute influencer marketing strategies and creative campaigns on the European market • Research and recruit influencers within niches from the European market • Support strategic paid/earned campaigns from negotiations to execution, ensuring messaging, content, and timeline is aligned, collaborating with brand launch teams. • Market Research, Trend Analysis, and Competitors Researches on social media and within the influencer community. • Building strong relationships with relevant influencers. • Composing creative briefs for the campaigns on Social Media. • Reaching out and communicating with influencers. • Analyze and report the effectiveness of programs and competitive analysis for management. • Develop, manage, and execute influencer marketing campaigns in the European market aligned with business goals. • Identify and establish relationships with relevant influencers, brand ambassadors, and content creators across social platforms. • Collaborate with internal teams to develop campaign ideas. • Monitor campaign KPIs and objectives such as reach, engagement, impressions, conversions, and ROI. • Analyze the effectiveness of influencer campaigns and provide regular reporting to stakeholders. • Stay up to date with social media and influencer marketing trends. • Ensure that all influencer collaborations comply with FTC regulations, brand guidelines, and legal requirements.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field. • 1 year + experience in marketing communications in influencer marketing, social media management, or digital marketing, with a proven track record of running successful influencer campaigns. • Strong understanding of social media platforms (Instagram, TikTok, YouTube, etc.) and their role in influencer marketing. • Analytical mindset with the ability to translate data into actionable insights. • Creative thinker with a passion for staying on top of social media and digital marketing trends. • Ability to manage multiple projects and campaigns simultaneously in a fast-paced environment. • Fluent English + Russian and ability to maintain business communication • Keen interest in marketing communications and brand management • Problem-solving and negotiation skills • Ability to work in a fast-changing environment • Previous experience with foreign markets is a plus • Ability to combine manual and creative tasks

Benefits

• Competitive salaries based on your professional experience • Fast growing international company with stable employment • Annual vacation and 1 additional day off on your birthday • Mental Wellbeing Program – the opportunity for free psychological counseling for you and your family members • 24/7 hotline and online sessions • Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our e-learning platform) and coaching • Free English and German language classes • Referral Program with attractive incentives • Flexible working hours and hybrid work