AUTODOC
AUTODOC is the leading technology ecosystem connecting all stakeholders in the automotive aftermarket. It is the largest and fastest-growing e-commerce platform for vehicle parts in Europe, operating in 27 countries with local domains available in 23 languages. Founded in 2008 in Berlin, AUTODOC has become one of Europe's most exciting internet companies, generating a revenue of over 1. 3 billion euros in 2023. The company offers 5. 8 million products from 2300 brands for car, truck, and motorcycle manufacturers, providing reliable solutions for all parties involved in the market. With a diverse team of around 5000 employees across ten sites, AUTODOC is committed to its entrepreneurial spirit and a unique business model that delivers outstanding value to its customers.
e-commerce • online retail • automotive spare parts e-commerce • internet • online
Senior SEO Specialist
September 20, 2024
AUTODOC
AUTODOC is the leading technology ecosystem connecting all stakeholders in the automotive aftermarket. It is the largest and fastest-growing e-commerce platform for vehicle parts in Europe, operating in 27 countries with local domains available in 23 languages. Founded in 2008 in Berlin, AUTODOC has become one of Europe's most exciting internet companies, generating a revenue of over 1. 3 billion euros in 2023. The company offers 5. 8 million products from 2300 brands for car, truck, and motorcycle manufacturers, providing reliable solutions for all parties involved in the market. With a diverse team of around 5000 employees across ten sites, AUTODOC is committed to its entrepreneurial spirit and a unique business model that delivers outstanding value to its customers.
e-commerce • online retail • automotive spare parts e-commerce • internet • online
📋 Description
• Increase the traffic and performance of the company's websites • Implements initiatives to increase site traffic through SEO techniques (title and meta-tagging, indexing, link building, keyword ranking, internal site architecture, and SEO-optimization of content) • Analyzes site performance, reviews metrics, and suggests solutions to improve SEO-optimization • Identifies opportunities to increase search engine ranking by evaluating traffic trends • Analyzes search results for marketing campaigns.
🎯 Requirements
• Mentor and review the work of lower-level professionals or lead a small team • Develop a comprehensive strategy for the project/business line with the help of SEO TL • Set and approve SEO/non-SEO tasks, work on the internal optimization of the project and analyze competitors and apply new practices to projects • Monitor search engine algorithms and prepare projects for them in advance • Identify factors that can affect SEO indicators, such as linking, link juice distribution, semantics, etc. • Test tasks, decompose tasks, research keywords and their synonyms for LSO and suggest ideas to increase organic traffic and sales • Cooperate with other departments, such as content, translation, development, etc. • Develop an on-page SEO strategy and work with separate project/clone • Coordinate a group: set technical tasks to programmers, content managers, designers, and translators and monitor the implementation of these tasks • Analyze the future results of performing SEO tasks, make changes to the strategy based on this analysis • Automate work by developing their own scripts or implementing third-party ones • Design SEO structure and optimize new sections/projects • Prepare monthly SEO reporting on their projects/skins • Conduct advanced analysis of work results, based on it - define an optimization strategy, setting the SEO reports in Power Bi for traffic, sales and other KPIs • Work with data sources, such as catalogs, technical documents, etc. and adapt data for promotion.
🏖️ Benefits
• Competitive salary based on your professional experience • Stable employment in the fast growing international company • Dynamic work environment • Ability to influence business and its results • Paid business trips and payment for participation in conferences • Paid corporate language classes (English, German, Polish)
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