Content Marketing - UGC Manager
December 7
Description
• Find and engage external UGC creators (Influencers, Bloggers, Actors, etc.) to produce impactful and inclusive marketing content. • Develop UGC concepts, manage the collaboration process, and ensure timely delivery of final content. • Build and maintain strong, mutually beneficial relationships with creators. • Manage and maintain the database and relationships with UGC creators. • Analyze UGC performance and implement data-driven improvements to optimize results. • Test and analyze hypotheses to identify effective UGC marketing strategies. • Stay updated on industry trends to introduce fresh ideas and best practices. • Collaborate with the marketing team to enhance strategies and achieve business goals.
Requirements
• At least 1 year of experience in UGC or influencer marketing. • Ability to create engaging scripts and briefs for UGC campaigns. • Strong knowledge of creating compelling ad concepts (hooks & CTAs) tailored to target audiences. • Basic understanding of performance marketing metrics to evaluate and improve content effectiveness. • A keen interest in social media trends, tricks, and tips, with the ability to educate others on the latest developments. • Excellent communication, negotiation, and relationship management skills. • Fluent English.
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