SEO Specialist
November 21
🇬🇧 United Kingdom – Remote
⏰ Full Time
🟡 Mid-level
🟠 Senior
📈 SEO Marketing
🇬🇧 UK Skilled Worker Visa Sponsor
Description
• Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange. • We are trusted by over 230 million people in 100+ countries for security and transparency. • Binance Academy is looking for a creative SEO Specialist to drive SEO initiatives. • The candidate will collaborate, analyze trends, and recommend strategies to increase organic traffic. • Improving search engine performance will enhance engagement with Binance Academy.
Requirements
• 3+ years of proven success in Global SEO, ideally for an educational or content-focused platform with a large B2C audience. • Experience creating and optimizing content for SEO purposes. • Proficiency in SEO tools (e.g., SEMRush, Ahrefs, Screaming Frog, Deepcrawl) and website analytics platforms (e.g., GA4, Similarweb, Omniture). • Familiarity with A/B testing tools (e.g., Optimizely) and strategies for improving content performance. • Solid understanding of technical SEO, including HTML, CSS, and JavaScript development constraints. • Up-to-date knowledge of ranking factors, search engine algorithms, and SEO trends. • Knowledge or interest in the cryptocurrency and blockchain industry is a strong plus.
Benefits
• Competitive salary and company benefits • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
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