Digital Marketing, UA Mobile
September 10
Description
• Are you ready to lead the charge in mobile marketing and drive user growth for an exciting portfolio of social gaming apps? • Bullfinch Recruitment is on the lookout for a dynamic User Acquisition Team Leader to spearhead these initiatives for our esteemed clients. • As the User Acquisition Team Lead (Mobile), you'll be the driving force behind expanding our player base and maximizing the reach of our clients' games. • You'll work hand-in-hand with marketing, product, and analytics teams to fine-tune campaigns, boost installs, and enhance user retention. • Your expertise in digital marketing platforms and performance analytics will be crucial in this role.
Requirements
• Educational Background: Bachelor's degree in Marketing, Business Administration, or a related field. • Experience: 5+ years in digital marketing, focusing on user acquisition for mobile apps, preferably in the social gaming/gaming/gambling industry. • Proven Success: Demonstrated success in managing app traffic campaigns and driving significant user growth for gaming apps. • Gaming Ecosystem Knowledge: Deep understanding of the gaming ecosystem, player behavior, and industry trends. • Analytical Skills: Strong ability to interpret complex data sets and derive actionable insights to optimize campaign performance. • Platform Expertise: Experience with digital marketing platforms such as IronSource, Unity Ads, Applovin, and other ad networks commonly used in the gaming industry. • Communication & Collaboration: Excellent communication and collaboration skills, with the ability to work effectively across functions. • Adaptability: Thrive in a fast-paced, dynamic environment and adapt to changing priorities. • Analytics Tools: Experience with mobile analytics tools such as Appsflyer and similar platforms is essential.
Benefits
• Competitive Salary: Enjoy a rewarding salary package. • Career Growth: Opportunities for professional development and growth. • Collaborative Environment: Work with a talented, international team. • Dynamic Industry: Be at the forefront of the fast-paced gaming industry.
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