Senior Media Buyer
November 12
Description
• ABOUT BURGA • From a 7m² flat with just one printer in 2016 to a global powerhouse with 2+ million customers, 6+ million products sold, and revenue of over 50 million in 2023 - BURGA is not your average brand. Our products have been spotted with some of the world’s biggest celebrities, like Taylor Swift, Cara Delevingne, Lucy Hale, Alexis Ren and many more. • We're on a mission to turn ordinary into extraordinary by transforming everyday items into style statement accessories. To keep up with our growth, we’re building a 10-million-euro manufacturing facility in Kaunas, set to produce 40,000 items daily. • With unicorn ambitions and 250+ passionate humans on a mission to conquer the world, you’re joining a team that’s rewriting the rules. • ABOUT THE POSITION • Senior Media Buyer at BURGA is more than just a title - it’s a front-row seat to the evolution of a brand that’s taking the world by storm. You'll be at the heart of an extremely versatile and fast-paced environment where new collections, campaigns, and product launches will keep you sharp and excited. • Your role will extend beyond Facebook to encompass media buying across multiple social platforms, including TikTok, Pinterest, Snapchat, and Twitter. You will strategize, launch, and optimize ad campaigns across these platforms, aligning them with BURGA's growth objectives. Your expertise in each platform’s unique advertising capabilities will be crucial in crafting targeted campaigns. This role requires a balance of creativity and analytical skills to adapt strategies for each platform and audience, as well as mentoring junior team members. • WHAT YOU’LL DO • Develop and manage comprehensive ad campaigns on Facebook, TikTok, Pinterest, Snapchat, and Twitter, ensuring they align with our broader marketing strategies • Perform detailed market and audience research to tailor campaigns for each platform • Analyze campaign performance across all platforms, using data to drive decisions and optimize for better results • Collaborate with creative teams to develop engaging and platform-specific ad content • Keep up-to-date with the latest trends and changes in social media advertising. • Provide guidance to junior team members, sharing knowledge and best practices for social media ad buying • Report on campaign performance to stakeholders, offering insights and recommendations for future strategies • Conduct regular A/B testing to refine ad targeting, creative elements, and bidding strategies
Requirements
• Have at least 3 years of experience in paid media advertising, with a strong focus on Facebook and additional experience in TikTok, Pinterest, Snapchat, and Twitter • Possess a deep understanding of each platform's advertising tools and analytics • Show strong analytical abilities to interpret data and make informed advertising decisions • Be a team player with excellent communication skills, able to work cross-functionally • Stay informed about digital marketing trends and adapt strategies accordingly • Be fluent in English, with outstanding written and verbal communication skills
Benefits
• Epic Team-Buildings: Enjoy team-building activities, including our all-talked-about Summer Fest and Christmas parties. • Annual Workation: Pack your laptop and join us for an epic workation that blends work and play, recharging your batteries and sparking creativity. • Invest in Your Growth: Point us to any event, course, book, or mentor that will boost your skills, and we'll take care of it. Your growth is our priority. • Birthday Treat: Enjoy a free day off on your birthday. • Exclusive Vouchers and Free BURGA Goodies: Enjoy exclusive discounts and free BURGA products—perks of being part of our team. • Pleasant Workplace Environment: Work in a joyful space with occasional Friday team brunches, pet-friendly offices, and regular visits to our Kaunas and Vilnius locations. • Flexible Working Arrangements: Embrace a hybrid work model or take advantage of personal workations. Your work, your way.
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