Managing Editor, Organic Growth

December 26, 2024

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Logo of Black & White Zebra

Black & White Zebra

online media • publishing • technology • community • training

Description

• Leading the Organic Growth Team to enhance output, quality, and revenue • Developing and executing content strategies to drive traffic and maintain content performance • Coaching the team towards achieving ambitious goals for traffic growth and quality

Requirements

• 7+ years experience leading and mentoring large (30+ individuals) content teams • Experience managing large (100+ individuals) teams of writers • Experience building content strategy, scaling production and traffic • Experience with on-page SEO and SEO content • Experience with WordPress • Experience with SEO optimization tools e.g. Ahrefs and Clearscope • Experience creating content using AI tools including Claude • Exceptional writing skills, command over voice and tone, with the ability to adapt • The ability to breathe life and inject humour into traditionally dry topics • Strong project management skills, including resource allocation and deadline management • Knowledge of AI and automation tools for content creation and optimization • Exceptional communication skills • Self-motivated and self-starter • Solid understanding of content KPIs • B2B SaaS content marketing experience (nice to haves) • MA/BA or equivalent experience in Media journalism (nice to haves) • Experience in working with Subject Matter Experts (SMEs) (nice to haves) • Familiarity with UX, design, and tech collaboration in content presentation (nice to haves)

Benefits

• Discretionary bonus • Comprehensive benefits package

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