Copywriter - Direct Response
March 19
Description
• Long Form Video Sales Letters when needed. Some clients will need a long form VSL written when they come in and you'll write a new one for them. • YouTube Video Ad Scripts: We are very well known for our YouTube Ad Services, and that starts with your ability to write scripts that get the attention of the prospect, pre-sell them on clicking on the ad, and then get them to convert on the next page. • Facebook Video Ad Scripts: Writing high-converting Video Ads for Facebook, while keeping compliance top of mind, so our clients do not get their ad account shut down. • Communicate With Clients: You will talk with clients about their customer avatar, their product, and their market, and use this information to create scripts for their ads • Maintain Weekly Log / Report of Ad Results: You will be expected to work with our stats team to see how many winning scripts we are writing every single week • Research: You will be expected to do research for each client we take on, diving into their niche, product, competitors and more. • Facebook Ad Image Ads: You will work with our design team to get the correct image ads created based upon the copy you are writing for that product • Day-to-Day Here's what some of your day-to-day work might look like... • Our client in the Amazon FBA Training space needs to bump up their click-through rate on YouTube to over 1.5%, so we need 4 new scripts written. • We have a new client in the dog training space, we have identified they need new copy for their first upsell and will need to write a 12-minute upsell on how to potty train their puppy. We need this done over the next 10 days • We need 10 short-form TikTok scripts done for a new client in the Medicare Lead Gen space. These will be more about the hooks than anything. • Re-write this client's front-end VSL, it's currently only 2 minutes long, and we need an 8 minute VSL to fully presell their event • These tasks will all come through Asana, where everyone will have a full brief, deadline attached, and be fully managed by the creative head.
Requirements
• You’re a damn-good writer who captures attention and compels your readers to ACT NOW with clear writing. • You are an extremely creative and original storyteller. • You can write high volume (over 1,000 words a day) and handle multiple projects at the same time. • You are a ruthless self-learner always striving to improve your craft. • You understand that the rules of grammar are mere “suggestions” that exist to be ignored. • You have the knowledge and/or experience with long-form sales letters, video sales letters, advertorials, and tried-and-true conversion tactics. • You’re not afraid of research. You understand the best marketing ideas do not magically appear, but rather they’re found through digging in and researching the topic. • You are highly responsible, organized, and deadline-oriented. • You’re flexible, adaptable, and open to constantly changing methods, objectives, and environments. • You are open to constructive criticism when it comes to your copy.
Benefits
• Get Trained By The Best In The World: As soon as you join our team, you’ll get signed up for Stefan Georgi’s “Copy and Funnel Accelerator.” Each week, you’ll learn from the best copywriters and marketers in the world. Yet even better, you’ll have a REAL business and REAL customers to test these strategies on. • Become A Titan of Direct Response: If you make it through the initial 30-Day Trial Period, you’ll not only supercharge your copywriting chops, but you’ll also see the inside of multiple 7-figure direct response advertising agencies. This means you’ll become a master in understanding how to maximize AOVs, work with clients, manage videographers/designers, and so much more (while elevating your status from “just another copywriter” to a fully-trained “Marketing Master” in the process). • Your copy will literally be tested right after you write it, and it will go out to Millions of people across YouTube, Facebook, TikTok, & Google. You will be able to see what works extremely fast, no more wondering if your copy ‘did well’.
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