Senior Performance Marketing Manager, EMEA

September 11

🇬🇧 United Kingdom – Remote

💵 £92.7k - £103k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

Apply Now
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Coinbase

Digital Currency • Software • Payment Processing • Bitcoin • Technology

1001 - 5000

💰 $21.4M Post-IPO Equity on 2022-11

Description

• Lead strategic planning and execution of paid acquisition campaigns across EMEA. • Collaborate with Marketing, Product, Data Science, and Creative teams. • Manage and optimize large-scale campaigns for efficient spend and ROI. • Utilize A/B testing and optimization techniques to improve performance. • Oversee and report on paid marketing budget performance and spend forecast. • Monitor KPIs, produce reports, and leverage data analytics for insights. • Foster a culture of learning and work closely with cross-functional teams. • Stay updated on industry trends and advocate for new tools.

Requirements

• 10+ years of experience in paid marketing, with a strong track record of driving performance in a high-growth environment. • Proven experience managing large budgets and complex, multi-channel, multi-geo campaigns. • Expert knowledge of paid marketing platforms, including Google Ads, Meta Ads, and programmatic advertising. • Knowledge/experience with Affiliate Marketing. • Strong analytical skills with the ability to translate data into actionable insights. • Excellent project management skills, with the ability to manage multiple campaigns and stakeholders simultaneously. • Proficient in using analytics tools such as Google Analytics, and other visualization/tracking tools (Looker, Superset). • Exceptional communication and presentation skills, with the ability to influence stakeholders at all levels.

Benefits

• Target bonus • Target equity • Medical • Dental • Vision

Apply Now

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