Engagement Marketing Manager

March 14

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Color

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Color Health provides the infrastructure to support durable and equitable public health across entire populations. Color’s technology and clinical services are the backbone of large-scale population health programs for over 200 institutions worldwide, with data and services spanning hereditary cancers, heart disease, infectious disease testing (including COVID-19), and community-based vaccination programs. Using a data driven approach, we’re democratizing access to health care insights.

genetic research • software engineering • cancer • cardiovascular disease • family history

501 - 1000 employees

📋 Description

• Color Health is revolutionizing cancer care with the nation’s first Virtual Cancer Clinic, delivering high-quality, physician-led multidisciplinary care across all 50 states. • Our innovative, guideline-based approach spans cancer screening, risk assessment, prevention, diagnosis, treatment support, and survivorship. • Apply to join Color and do the most meaningful work of your career. If you are not sure that you’re 100% qualified but are up for the challenge - we want you to apply! • The Engagement Marketing team is seeking a curious, nimble, and detail-oriented Engagement Marketing Manager to support the project management and execution of multi-channel communication campaigns that will drive member enrollment across Color’s entire customer base and lead B2B2C email marketing efforts. • Candidates should have experience working on member enrollment and engagement campaigns, stellar project management, organizational, and communication skills, experience using Braze, and a willingness to own critical aspects of the enrollment marketing function.

🎯 Requirements

• 5+ years of marketing experience executing high volume marketing campaigns, preferably for a B2B2C product. • Experience creating and implementing comprehensive enrollment marketing plans, preferably for a B2B2C product • Demonstrated success driving multi-channel engagement and member acquisition using segmentation, personalization and triggered communications • Strong project management, written and verbal communication skills • Experience collaborating with and presenting to clients • Experience managing and optimize multi-channel marketing campaigns, analyzing performance data to inform strategy adjustments • Track and report on key performance indicators related to enrollment marketing efforts • Motivated and energetic, proven ability to work independently and collaboratively, learn quickly and drive toward defined goals and targets in a fast-paced high growth environment

🏖️ Benefits

• Competitive salary • Comprehensive medical, dental, vision, life, and disability benefits • 401k match • Monthly phone and wifi stipend for employees, annual ergonomic stipend • Generous vacation policy, paid holidays and company-wide recharge days • Equal paid parental leave for birthing and non-birthing parents • Free cancer screening and prevention resources for employees and their adult dependents