Product Marketing

January 9

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Logo of Competera Pricing Platform

Competera Pricing Platform

Competera Pricing Platform is a company that provides AI-powered pricing solutions for retailers. The platform helps enterprises optimize their pricing strategies using demand-based pricing models and customer-centric approaches. Competera's tools include capabilities for real-time competitor data integration, dynamic pricing, and promotion management. Their tools support online, offline, and omnichannel pricing strategies across various industries, enabling retailers to increase margins and enhance market positioning by automating pricing decisions. With a focus on granular pricing at the SKU level and an effortless onboarding process, Competera facilitates efficient pricing decision-making while maintaining customer trust and profitability.

Dynamic Pricing β€’ Price Analysis β€’ Price Optimization β€’ Price Intelligence β€’ Price Monitoring

51 - 200 employees

πŸ›οΈ eCommerce

πŸ›’ Retail

πŸ€– Artificial Intelligence

πŸ’° $1.5M Seed Round on 2021-10

πŸ“‹ Description

β€’ Develop compelling product positioning and messaging that resonates with our target audience β€’ Create clear and concise value propositions β€’ Craft persuasive product narratives for various marketing channels β€’ Collaborate with the marketing and sales teams to develop and execute tailored marketing plans β€’ Plan and execute successful product releases and launches, including onboarding materials for new and existing clients, launch events, webinars, and email campaigns β€’ Develop product knowledge base for new and existing clients β€’ Coordinate with cross-functional teams to ensure smooth launch and release processes β€’ Conduct market research to identify trends, competitor analysis, and customer needs β€’ Analyze customer feedback to inform product improvements and marketing strategies

🎯 Requirements

β€’ Proven experience in product marketing, preferably in the B2B SaaS industry β€’ Strong understanding of marketing fundamentals, including branding, messaging, customer journey mapping, and collateral creation β€’ Excellent written and verbal communication skills β€’ Ability to work independently and as part of a team β€’ Strong analytical skills and data-driven decision-making abilities β€’ Experience with marketing automation tools and CRM systems β€’ A passion for technology and a knack for explaining complex concepts in simple terms β€’ Experience with video editors β€’ Fluent in English

πŸ–οΈ Benefits

β€’ Rich innovative software stack β€’ Freedom to choose the best suitable technologies β€’ Remote-first ideology: freedom to operate from the home office or any suitable coworking β€’ Flexible working hours and no time tracking systems on β€’ Regular performance and compensation reviews β€’ Recurrent 1-1s and measurable OKRs β€’ In-depth onboarding with a clear success track β€’ Drive innovations with us β€’ Be a Competerian

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