Freelance B2B SaaS Copywriter

February 21

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Logo of Compose.ly

Compose.ly

Compose. ly is a premier content writing service that provides high-quality, SEO-friendly content tailored to engage your audience and elevate your business. Specializing in content creation across various industries, Compose. ly connects businesses with a network of specialized writers for managed content services, including blog writing, white papers, eBooks, technical writing, and more. The platform streamlines content creation and offers services that range from SEO optimization to full account management, ensuring content that aligns with brand voice and maximizes search engine rankings. Compose. ly aims to deliver efficient and effective content solutions that drive results, with a focus on experience, expertise, authority, and trustworthiness.

Content Creation • Search Engine Optimization • Writing • Copywriting • SEO

51 - 200 employees

Founded 2016

🤝 B2B

☁️ SaaS

📋 Description

• To support our client's brand marketing and lead generation efforts by creating high-converting ad copy, landing pages, and product messaging for B2B SaaS sustainability solutions. • The initiative will enhance digital advertising performance, drive lead generation, and improve pipeline growth. • Write high-converting ad copy for LinkedIn Ads, Google Ads, and digital display ads. • Develop SEO and conversion-optimized landing pages to support lead generation efforts. • Craft compelling product page copy that effectively communicates the client’s value propositions. • Create A/B test variations of ads to optimize performance and engagement. • Collaborate with brand marketing, product marketing, and design teams to align messaging with business goals. • Potentially contribute to blog posts and newsletter content as needed.

🎯 Requirements

• Minimum 5 years of experience in B2B SaaS copywriting, specializing in ad and conversion-focused content. • Strong portfolio showcasing high-performing ads, landing pages, and product messaging. • Expertise in writing LinkedIn Ads, Google Ads, and digital ad copy with a focus on lead generation and conversions. • Understanding of SEO, A/B testing, and conversion rate optimization (CRO). • Ability to tailor messaging for procurement, sustainability, and supply chain audiences.

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