Chief Marketing Officer - CMO

February 16

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CrewBloom

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CrewBloom is a matchmaking platform for high-performance global talent.

Business Development • Recruitment • Offshoring • Outsourcing • Remote Outsourcing

201 - 500 employees

📋 Description

As the Chief Marketing Officer at CrewBloom, you’ll play a pivotal role in shaping our brand, driving revenue growth, and leading innovative marketing strategies to scale the company. • You will take ownership of the overall marketing vision and execution, ensuring alignment with business goals while managing a lean but high-performing marketing team. • This position requires a seasoned leader who thrives in a fast-paced environment, leads by getting his/her hands dirty, executes marketing initiatives, excels at digital marketing, and is passionate about building brand visibility and market influence. • Strategic Marketing Leadership: Define and execute a robust marketing strategy aligned with company objectives to drive growth and revenue. • Brand Positioning: Develop and refine CrewBloom’s value proposition and ensure consistent messaging across all channels. • Market Expansion: Identify new market opportunities and oversee go-to-market strategies for entry and growth. • Innovation: Stay ahead of trends, integrating cutting-edge marketing technologies and approaches. • Budgeting and Forecasting: Identify the budget needed to run all marketing campaigns and share the target ROI. • Growth and Revenue Optimization: Design and oversee high-impact lead generation campaigns. • Pipeline Management: Partner closely with sales leadership to align marketing initiatives with revenue goals. • Performance Metrics: Set and track KPIs for marketing effectiveness, continuously optimizing ROI. • Partnerships: Identify and foster strategic partnerships to extend CrewBloom's market reach. • Digital Marketing and Content Strategy: Lead a comprehensive digital strategy across media channels. • Content Leadership: Oversee the creation of high-quality, impactful content. • Analytics and Insights: Leverage data and analytics to guide decision-making. • Team Leadership and Operational Excellence: Recruit, mentor, and develop a high-performing marketing team. • Establish streamlined systems for optimizing marketing operations. • Collaborate with product, sales, and operations teams for effective marketing execution.

🎯 Requirements

• 5–8 years of solid marketing leadership experience, including a proven track record of driving revenue growth in B2B or staffing/outsourcing industries. • Experience working in startups, SaaS companies, or outsourcing companies is preferred. • Bachelor’s degree in Marketing, Business Administration, or related field. • Expertise in digital marketing strategies, including SEO, SEM, social media, and email marketing. • Proficiency with marketing automation platforms (e.g., HubSpot), CRM systems, and analytics tools (e.g., GA4). • Strong analytical mindset with the ability to interpret complex data into actionable strategies. • Exceptional leadership, communication, and project management skills. • Experience scaling marketing teams in high-growth organizations. • Deep knowledge of organic lead generation. • Familiarity with marketing in the staffing or outsourcing industry is preferred. System Requirements • At least 15mbps for the main internet and at least 10mbps for backup • A desktop or laptop that has an i5 processor with at least 8 GB RAM and an i3 processor for backup • Note: Back-ups should still be able to function when there is a power interruption • A webcam • Noise-canceling USB Headset • Quiet, Dedicated Home Office • Smartphone

🏖️ Benefits

Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth. Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field. Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward. Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards. Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment. Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.