Outbound Sales Manager - Europe

March 3

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Cropster

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Cropster is a market-leading Software as a Service (SaaS) company providing comprehensive software solutions for the coffee industry. Their software is designed to enhance productivity and streamline operations for coffee farmers, roasters, cafe managers, and others involved in the coffee supply chain. Cropster offers a range of products, including tools for recording raw data, monitoring drying conditions, and improving inventory management. With AI-enhanced features and a focus on operational efficiency, Cropster helps its clients improve quality and reduce costs across multiple locations. Known for their flexible solutions and transparent pricing, Cropster is trusted across the globe for their professional support and innovative technology in coffee production and commerce.

Coffee • Agricultural Producer Groups • International Trade Support • Integrated Quality Management • Traceability

51 - 200 employees

☁️ SaaS

🤝 B2B

🌾 Agriculture

📋 Description

• Develop and Implement Sales Strategies: Design and execute effective sales strategies that support revenue growth and strengthen market presence in your designated area. • Engage in Outreach and Market Research: Research potential customers, decision-makers, and key industry players. • Lead Generation and Activation: Work collaboratively with the commercial team to identify and activate potential customers, with a focus on high-value key accounts. • Foster Client Relationships: Build trust and maintain strong relationships with clients, ensuring they recognize the full value of Cropster’s products and services. • Utilize CRM Tools for Organization and Growth: Manage sales pipelines using CRM software like Hubspot, ensuring consistency in follow-ups and a smooth customer journey from initial contact to order completion. • Represent Cropster in the Industry: Advocate for Cropster at industry events, workshops, and through direct client interactions, promoting our solutions and enhancing brand visibility. • Collaborate Across Teams: Partner with Marketing, Account Managers, and Product Management teams to align strategies, incorporate customer insights, and refine sales processes. • Analyze and Report Sales Performance: Provide regular forecasts, performance reports, and market insights to senior management to support informed business decisions.

🎯 Requirements

• A Bachelor’s degree in Business, Marketing, or a related field (or equivalent experience) • Experience in sales, preferably in B2B software or the specialty coffee industry • A deep understanding of the specialty coffee market and its unique dynamics • Excellent communication, negotiation, and presentation skills, with the ability to engage clients and build trust • A proactive and goal-oriented mindset, with strong organizational skills to manage multiple sales opportunities • Fluency in English, with additional European language skills as a plus • Experience using CRM tools and sales software, particularly Hubspot • Previous experience in a remote or flexible work environment • Passion for specialty coffee and an understanding of coffee roasting processes • Experience in coffee wholesale, espresso machine service, or coffee education

🏖️ Benefits

• Budgets for education & wellbeing • Professional development • Remote work and home office • Very flexible working hours without core hours • Paid time for volunteer work • Access to mental health support • Tax-friendly bike leasing • An endless stream of really great coffee