Martech Solutions Architect

April 3

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Logo of DemandLab

DemandLab

Marketo • Lead Lifecycle Management • Marketing Automation Implemntation/Optimization • Demand Creation Strategy • Salesforce/CRM optimization

11 - 50 employees

Founded 2009

🤝 B2B

Description

• The Martech Solutions Architect team member is a technically-focused marketer and problem-solver that has a deep curiosity and passion for creating and building software solutions that combine marketing and sales technology with process, automation and data governance in order to deliver value for DemandLab’s clients. • This client-facing role requires superior communication and analytics skills in following DemandLab’s delivery process to ensure that all aspect of the client’s expectations and deliverables are met. • This role requires the design, creation, implementation and maintenance of tactical items, being supportive of the client’s strategy and takes into account both the customer’s knowledge and technology maturity along with the customer’s resource constraints. • As a problem solver, the Martech Solutions Architect is expected to be able to design, prototype and debug a large number of issues that may arise while engaged on a client’s project including (but not limited to) communication timing and deliverability issues, duplicate record management, implement responsive design and accessibility for marketing assets, and troubleshoot third-party integrations and synchronization events. • Qualified applicants must possess a solid background in demand generation or marketing operations, with demonstrated expertise in Marketo and similar expertise in Salesforce. • Our delivery team uses a number of tools including an advanced project management platform, communications systems, as well as testing and quality assurance processes and platforms. The Martech Solutions Architect team member must be prepared to lead client projects within environments that leverages technology to efficiently deliver our services and upholds our values of accountability, transparency, and timely collaboration to ensure success across all client engagements.

Requirements

• Ability to successfully define outcomes, manage expectations, manage cross-functional initiatives and meet deadlines based on project requirements • Demonstrated history of building relationships, establishing and proving credibility and partnering with business leaders and peers • Facility in discussing technical matters with a non-technical audience • Experience in demand generation, customer engagement, digital marketing and communications strategies and tactics • Experience in data hygiene and marketing and sales analytics • Exceptional oral and written communication skills (both instructional and Informational business writing) • Analytical, with an ability to synthesize information quickly • Organized, with a demonstrable history of fanatical attention to detail to ensure work is performed accurately, completely and meets or exceeds the client’s expectations • Industrious, motivated, resourceful and creative • Quick learner who goes the extra mile to meet or exceed internal professional development requirements • Minimum Associate degree (2 year) or higher in related field or equivalent related experience • 5 years of marketing/demand generation experience • 4+ years Marketo experience (other relevant marketing automation platform experience a plus) • 4+ years of Salesforce experience (Microsoft Dynamics experience a plus) • 2+ years relevant marketing data analysis experience

Benefits

• Health Care Plan Contribution (Medical) • 100% paid Dental & Vision • Retirement Plan matching (401k/RRSP) • 100% paid Life Insurance (Basic, Voluntary & AD&D) • Generous Paid Time Off and Flexible Work Plans • Training & Development • Work From Home • Personal and Professional Development Funding

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