Senior Data Analyst - Marketing

2 days ago

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Empowering people to take ownership of their health through Foundational Nutrition.

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Description

• The AG1 Growth team is looking for a talented, driven, self-directed Senior Data Analyst, Marketing within Ireland or the UK. • You will create incredibly valuable insights for the EU business to drive growth. • The role reports directly to the VP, Growth and works closely with the Data & Analytics team. • You will analyze performance of acquisition and retention marketing programs, finding root causes of performance issues. • Conduct analysis of marketing investments to recommend optimal budget allocations. • Utilize Google Analytics to identify conversion trends and opportunities through landing pages and conversion funnels. • Analyze impacts of LTV, retention and customer engagement on key business outcomes. • Provide data-driven insights to marketing teams supporting operations, reviews and decision-making. • Build dashboards and reports to bring visibility to complex data findings. • Develop marketing-focused data models and reporting automations within Snowflake and DBT.

Requirements

• Bachelor’s degree in a quantitative, business, marketing or consumer research discipline (Statistics, Marketing Analytics, Economics, Marketing, Marketing Research, etc). • 5+ years of experience analyzing, identifying and/or optimizing drivers of marketing performance, preferably in a DTC Subscription business. • Ability to measure the effectiveness of acquisition and retention marketing programs and activities – both online and offline. • Familiarity with different attribution models and the impacts on channel performance. • Experience in identifying underlying customer behavioral hypotheses based on web performance analytics and trends. • Demonstrated expertise in manipulating and blending qualitative and quantitative data and working with transactional customer data to derive analytical insights using tools & techniques such as e.g. SQL, SAS, R, Python. • Experience with common Sheets tools such as Excel & Google Sheets. • Ability to synthesize and translate in-depth data (online/offline) into analytic insights and compelling stories that elevate understanding and drive actions and decision-making. • Strong analytical and problem-solving skills. • Strong interpersonal and communication skills across a variety of different partners, including non-quantitative discussions. • Comfortable balancing multiple projects simultaneously and dealing with ambiguity in a fast-paced, hypergrowth environment. • A full life outside of work with personal passions and hobbies!

Benefits

• Competitive compensation and performance-based incentive plans. • A 100% remote working environment (excluding Laboratory positions), which has been implemented from day one. • A strong company culture that is enforced through the hiring process to ensure values alignment and a highly collaborative team. • A mission-driven approach to everything that we do, with an overall goal to significantly improve our customers’ health and wellness. • A high-growth, dynamic environment with opportunities for your direct impact to be felt. • Paid holidays, company-wide mental health days, and unlimited PTO (based on your country of residence). • In-person team meetups for optimal collaboration, team building and accelerating productivity. • A work environment and culture that is based on high performance, productivity and continuous improvement. • The opportunity to work with passionate, high-growth, business-minded colleagues who bring their all to our mission each and every day. • Access to AG1 products and branded swag. • Monthly telecom stipend to offset some of the costs of home internet/wifi for eligible team members. • All other benefits and insurance as required by law, based on your specific country of residence.