Product Marketing Director - Ad Effectiveness

November 4

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Dynata

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Data and Insights Platform • Survey Authoring • Audience Selection • Data Analytics & Reporting • Sharing & Publishing

5001 - 10000 employees

🤝 B2B

☁️ SaaS

Description

• Responsible for articulating the value of our full product portfolio, • Building compelling product positioning and messaging, • Creating sales enablement and marketing campaigns, • Help build the product narrative and define GTM strategy, • Identify resource and functional challenges for sales teams, • Create sales enablement collateral and tools, • Lead new product launch from strategy to execution, • Develop and implement programs to achieve KPIs.

Requirements

• Bachelor’s Degree, MBA preferred, • 8-10+ years of relevant product marketing experience in high growth B2B Technology or SaaS platforms, • Natural collaborator with willingness to drive hands on tactical execution, • A self-motivated individual capable of working in a fast-paced, dynamic business environment, • Excellent written, verbal, interpersonal, and presentation skills.

Benefits

• Full range of medical and other benefits, • Discretionary incentive program depending on employment status.