Senior Analyst - Marketing Effectiveness

December 7, 2024

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Logo of Ebiquity plc

Ebiquity plc

Ebiquity plc is a world leader in media investment analysis, offering data-driven solutions to enable brand owners to make informed media investment decisions and achieve better business outcomes. The company harnesses cutting-edge technology and extensive media expertise to provide independent, fact-based advice. With over 600 media experts and more than 25 years of experience, Ebiquity excels in media management, media performance, marketing effectiveness, and contract compliance. By focusing on efficiency and effectiveness, they help clients create value and eliminate waste in their media spend.

Marketing ROI & Effectiveness • Multi-Channel Analytics • Media Auditing & Benchmarking • Pitch Management, Contracting & Compliance • Media Measurement

501 - 1000 employees

📱 Media

📋 Description

• The role sits within our Advanced Analytics department, who help advertisers get the best returns on their marketing and promotional spend. • You’ll be responsible for delivering accurate and appropriate models, and interpret the analysis to create concise, insightful customer communications.

🎯 Requirements

• 1-3 years’ experience in Big Data analysis, econometrics and Marketing Mix Modelling (MMM) • At least a Bachelor's Degree in Mathematics, Statistics or Economics (with a strong focus on econometrics) • Good knowledge of media, marketing, pricing and promotions, ideally with a consultancy, media agency or media owner • Numerate & analytical skills • Competent with Excel, PowerPoint and Word • Ideally you have had experience with Eviews, R or Sequel, any programming skills would be advantageous • Be able to communicate in a professional environment • High level of English required

🏖️ Benefits

• Competitive salary • Flexibility to work from home (required office present for training) • Training and Development Opportunities • Summer schedule July - Sept 6 hour work day on Fridays (9.00 – 15.00) • Birthday day off • A company focus on wellbeing and work life balance including initiatives such as mental health support and regular health and wellbeing activities

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