SMS & Email Marketing Specialist

February 22

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Logo of Emotive

Emotive

Texting that's human, at any scale.

SaaS • Mobile Marketing • B2B

51 - 200

Description

• The SMS & Email Marketing Specialist will be focused on working with Emotive’s clients to optimize their SMS & Email experience in partnership with our Customer Success Managers. You will be responsible for helping with copy testing, flow & broadcast optimization, and deploying list growth strategies to increase SMS and Email signups. • The Retention Marketing Manager will be responsible for Email & SMS Marketing strategy & execution • As Email and SMS Marketing Specialist, you will be in charge of growing our data base of Email & SMS subscribers, increasing engagement, conversion rate optimization, and project management for promotions and product launches • You will set up differentiated tactics for Consumers and Professionals • The successful candidate will be experienced in building strong marketing funnel from lead gen to conversion, and passionately monitor the email industry to adopt best practices and products

Requirements

• A Bachelor’s Degree in marketing or other relevant field • 3+ years of experience building and executing Email & SMS Marketing campaigns • Experience with web-based marketing applications such as Klaviyo, Attentive, NetSuite, Salesforce etc • Exceptional attention to detail and organizational skills • Professional verbal and written communication skills • Ability to multi-task and complete tasks thoroughly and accurately in a fast-paced environment • Strong critical thinking and problem-solving skills • Strong communicator of cross team project management initiatives • History of understanding email analytics and transforming data into actionable knowledge • Experience creating responsive email design and using Photoshop • Able to learn quickly and adapt to changes as needed

Benefits

• Our vision is an internet that is more human • Product of choice for over 1,000 eCommerce companies • Driven, passionate, responsible team • Values personal and professional growth • Inclusive environment for everyone to thrive • Equal opportunity employer open to all qualified applicants regardless of background

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