Content and SEO Manager

April 15

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Enhanced Labs

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Enhanced Labs is a health and fitness company that specializes in dietary supplements designed for muscle building, fat loss, and overall health enhancement. They offer a variety of products including protein powders, pre-workouts, and special formulations aimed at improving athletic performance and supporting post-workout recovery. Enhanced Labs emphasizes scientifically backed ingredients and quality formulations to help athletes and bodybuilders achieve their fitness goals.

11 - 50 employees

Founded 2016

🛍️ eCommerce

🛒 Retail

🧘 Wellness

📋 Description

• Develop and implement an effective content strategy to increase brand awareness, engagement, and conversions. • Create and manage high-quality, SEO-friendly content across all digital channels, including website, blog, social media, and email marketing. • Conduct thorough keyword research and use SEO best practices to optimize all content for search engines. • Monitor and analyze website traffic and keyword rankings regularly to identify areas for improvement and make necessary adjustments. • Collaborate with other teams, such as Marketing and Product Development, to ensure content aligns with overall brand messaging and product offerings. • Stay updated on current SEO trends, tools, and algorithm updates to continuously improve our website's search engine rankings. • Manage and grow our backlink profile through strategic outreach and partnerships. • Use data and analytics to track and evaluate the success of content and SEO strategies, making data-driven decisions for future optimization. • Manage and train a team of content writers and freelancers to ensure the delivery of high-quality, SEO-optimized content.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, or a related field. • Minimum of 3 years of experience in content marketing and SEO, preferably in the e-commerce industry. • Strong understanding of SEO best practices, including keyword research, on-page optimization, and link building. • Excellent written and verbal communication skills with the ability to create engaging and persuasive content. • Proven experience managing and executing successful content and SEO strategies. • Proficient in SEO tools such as Google Analytics, SEMrush, and Ahrefs. • Ability to work independently as well as collaboratively in a fast-paced and dynamic environment. • Strong organizational and project management skills with the ability to meet deadlines. • Knowledge of HTML and web design is a plus.