Director of Product Marketing

October 25

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Logo of Exasol

Exasol

Database • Data Warehouse • Big Data • Business Intelligence • Analytical Database

201 - 500

💰 Series A on 2013-09

Description

• Drive product growth at Exasol • Shape the narrative for cutting-edge data analytics solutions • Join a dynamic team and make your mark in the B2B tech world • Play a critical role in driving product awareness, adoption, and growth for Exasol • Collaborate closely with product, sales and marketing • Act as the conduit between product management, marketing and sales • Ensure full alignment across departments • Use data-led insights to develop and execute go-to-market strategies • Conduct in-depth market research to understand competitor offerings, customer needs, and industry trends • Develop compelling product messaging tailored toward both business and technical audiences • Manage product launches and create marketing assets • Track and analyze product marketing messaging and campaign performance

Requirements

• Bachelor’s degree in either marketing or technical disciplines • Minimum 10 years of experience in B2B technology sector in databases or data analytics • Proven track record of developing and executing successful, complex product marketing campaigns • Excellent written and verbal English communication skills, with the ability to create clear and concise marketing materials • Experience with content marketing, including blog writing, white paper development, and website copywriting • Analytical mind with a strong understanding of marketing metrics and ROI measurement • Ability to work independently and manage multiple projects simultaneously • Expertise in utilizing AI content generation tools (such as GenAI) • Proven project management and organizational skills

Benefits

• Monthly home office allowance • Volunteering options • Floating days • Secure pension plans (location-dependent)

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