Director, Demand Generation

6 days ago

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Firework

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Live Shopping • Live Commerce • Social Video • Short-Form Video • Video Advertising

201 - 500

Description

• About Firework • Firework is the world’s leading unified video commerce platform empowering global partners to personalize customer engagement. • Firework bridges offline and online experiences to cultivate deep emotional connections. • Seeking a dynamic, hands-on Director, Demand Generation for the marketing team. • Strategize and execute initiatives to move prospects through the funnel.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred. • 10+ years of demand generation experience in a B2B SaaS company, with a proven track record of driving measurable results in a fast-paced, high-growth environment. Minimum 5 years in a strategic leadership role globally. • Deep understanding of demand generation best practices, marketing automation tools, i.e., Hubspot, CRM systems, i.e., Salesforce and analytics platforms. • Strong leadership skills with the ability to inspire, influence, and motivate cross-functional teams to achieve common goals while fostering a culture of learning, collaboration, innovation, and continuous improvement. • Superior analytical ability and curiosity to delve into the data and understand what's working and able to devise creative solutions with others. • Outstanding written and verbal communications and able to effectively listen and communicate to different audiences. • Demonstrated ability to thrive in a dynamic, entrepreneurial environment and adapt quickly to changing priorities and market conditions. • Highly results-oriented and motivated to meet and exceed objectives. • An eye for quality content and design (and the drive to achieve it). • Superior ability to prioritize and manage multiple initiatives simultaneously in a fast-paced test-oriented environment. • Start-up mentality; ability to roll up your sleeves to execute quickly in a global team environment. • Positive can-do attitude. • Master’s degree • Previous experience with video commerce