Digital Analytics Manager

January 30

Apply Now

Receive Emails with Similar Jobs

Ford Motor Company

WebsiteLinkedInAll Job Openings

Ford Motor Company is a leading global automobile manufacturer that focuses on designing, manufacturing, marketing, and servicing a wide range of Ford cars, trucks, SUVs, and electrified vehicles. Founded by Henry Ford, the company blends a rich history with a commitment to innovation and sustainability, aiming to build a better world through mobility solutions. Ford is dedicated to expanding its operations in electric vehicle production and integrating advanced technologies to enhance customer experiences, while maintaining a strong social impact and community involvement. It operates globally with numerous plants and offices, continuously evolving to meet modern demands in the automotive industry.

Automotive • Financial Services • Mobility

10,000+ employees

Founded 1903

🚗 Transport

💰 Post-IPO Debt on 2023-08

📋 Description

• We have an opportunity for a Digital Analytics Manager in the Digital Ecommerce space. You will be responsible for generating insights, measuring KPIs, and delivering data-driven recommendations to improve the customer experience and drive revenue growth. You will lead our strategic thinking on scaling our e-commerce business through reporting automation, actionable insights and with launching product expansions. • You should bring experience with web analytics tools, querying large data sets, and translating them into insights to drive business actions utilizing Adobe Analytics, SQL, data visualization, and working cross-functionally with experimentation teams. Lead efforts to evolve our insight-gathering, analysis, and reporting functions across all aspects of our eCommerce platform. The ideal candidate is visionary, attentive, and adaptable, capable of problem-solving within complex systems and collaborating with senior leadership to make data-driven decisions. • If you are a driven, analytical thinker with a passion for customer experience and analytics, we would love to hear from you. • Although this is a fully remote opportunity, there may be occasional travel. In addition, onsite work of up to three days per week may be required for candidates within commuting distance of a Ford hub location.

🎯 Requirements

• Bachelor’s degree in Computer Science, Data Science, Data Analytics, Business Analytics, Mathematics, Statistics, Data Engineering, or related field or a combination of education and equivalent work experience • 5 + years of experience in web analytics or digital marketing • 2+ years of hands-on expertise in web analytics tools such as Adobe Analytics or Google • 2+ years of experience in developing/maintaining analytics dashboards, developing/maintaining reporting tools to build self-serve reports and ad-hoc packages, and managing data flow, filters, and workflows • 2+ years utilizing SQL and visualization tools like Qlik Sense, Power BI or Tableau • Master’s Degree in Computer Science, Data Science, Data Analytics, Business Analytics, Mathematics, Statistics, Data Engineering, or related field (even better) • Understanding of A/B and multivariate testing techniques and measurements (even better) • Ability to derive key insights from the data and articulate them to cross-functional teams in the context of business challenges (even better) • Prior experience on customer-facing websites (even better) • Understanding of user behaviors on automotive OEM eCommerce experiences (even better) • Able to manage time effectively within a complex environment, and always remain composed in the event of conflicting priorities (even better) • Inquisitive, proactive, and interested in learning new tools and techniques (even better) • Evidence of strong problem-solving, analytical skills, and ability to interpret complex data sets and generate insights to build and tell a story (even better) • Excellent verbal and written communication skills with the ability to engage, influence, and inspire partners and stakeholders to drive collaboration and alignment (even better) • Excellent organizational and project management skills; organized with the ability to multi-task, prioritize, work quickly, and to tight deadlines (even better) • Ability to manage multiple projects and prioritize effectively in a fast-paced environment (even better) • Passion for customer experience and continuous improvement (even better)

🏖️ Benefits

• Immediate medical, dental, and prescription drug coverage • Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up childcare and more • Vehicle discount program for employees and family members, and management leases • Tuition assistance • Established and active employee resource groups • Paid time off for individual and team community service • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day • Paid time off and the option to purchase additional vacation time.