Senior Market Intelligence Analyst

October 20

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Fortis Games

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video games • games • gaming • social games • interactive entertainment

201 - 500 employees

🎮 Gaming

Description

• Who we are • At Fortis Games we aspire to make great games that bring people together while redefining how game companies work. • We believe in building a sense of belonging through our games, their communities, and how we operate and treat each other. • You’ll be an integral part of building out analysis that helps shape our internally developed games and strategically positioning them for launch. • This will include macro gaming trends, micro genre tear-downs and validating audience sizing. • You will partner with publishing and game teams to build these out. • You will build analysis feeding market validation frameworks that provide crucial early-stage data on the market viability of our game ideas. • You will work with our partner teams that specialize in various data gathering techniques, such as User Acquisition Testing, User Research/Playtesting, and Market Intelligence. • You will build out templates for market intelligence that keep leadership informed of market trends

Requirements

• A willingness to experiment and devise novel methods for exploring potential data gathering techniques • A grasp of validation best practices (ideally spanning user acquisition, user testing, and market intelligence) and a history in performance marketing are prerequisites. • You should have the ability to communicate your findings in a manner that informs and persuades teams. An aptitude for understanding and articulating the subtleties of ambiguous findings is crucial. • The ability to absorb feedback from product teams and gauge its relevance to validation and assessment techniques is also necessary. • Understanding of the gaming industry and relevant metrics • A strong understanding of distribution, marketing, community, and product is critical for success in this role. • A dedication to honesty and clarity in your findings, irrespective of the consequences, is imperative. • Your curiosity and desire to learn will help you stay ahead of market trends and drive your ongoing education in your craft and the gaming industry.