Lead AI Copywriter (Remote)

September 7

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Foxelli Group

Building something that will outlast us. A global team of remote revolutionaries, obsessed about our goals.

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Description

• About Us: At Foxelli Group, our e-commerce empire is built on innovation, creativity, and the relentless pursuit of excellence. • Your Role: As the Lead AI Copywriter, you will spearhead our copy creation efforts, utilizing AI tools to produce high-quality, persuasive copy that captivates and converts. • Your Toolkit: Strategic Leadership: Lead the development and implementation of all copy initiatives to improve key metrics including CTA, CPC, and CPL. • AI Integration: Leverage cutting-edge AI technologies to enhance copywriting processes and outcomes. • Creative Excellence: Produce and oversee the creation of engaging copy for various platforms (from email to landing pages), maintaining our brand’s unique voice. • Marketing Insight: Strong understanding of marketing principles and trends, producing copy that shows an understanding of our buyer persona’s, USP’s and handles objections. • Data-Driven Insights: Proactively utilize data and analytics to refine and optimize content, ensuring maximum impact and performance. • Team Leadership: Manage, mentor, and inspire a team of copywriters, fostering a culture of creativity and excellence. • Quality Assurance: Review and refine all content to ensure it meets high standards of quality and effectiveness. • Cross-Functional Collaboration: Work closely with marketing, design, and product teams to ensure cohesive and impactful messaging.

Requirements

• Experience: 4-5 years in copy-focused or marketing roles, including experience managing a team, with a proven track record of successful campaigns. • Expertise: Strong understanding of AI tools and their ability to enhance copywriting. • Portfolio: An impressive portfolio showcasing your ability to craft compelling and effective copy. • Leadership Skills: Demonstrated experience in leading and managing marketing-focused teams. • Analytical Mindset: Ability to analyse data and use insights to drive content strategies. • Communication Skills: Excellent communication, presentation, and interpersonal skills. • Creativity & Innovation: A creative thinker with a passion for exploring new ideas and approaches. • Tech Savvy: You may not be a coder, but you should be up to date with the latest trends and proactive in finding technologies that can elevate yourself and your team’s work.

Benefits

• Stay Active: Access to yoga classes, gym memberships, and rock climbing adventures to keep you healthy and energized. • Keep Learning: A yearly budget for courses and training to fuel your growth and development. • Recharge: Paid parental leave, holidays off, and generous vacation days to ensure you stay refreshed and motivated. • Work Comfortably: A budget to set up your perfect home office, so you have a workspace that suits your needs. • Have Fun: Regular social events with a unique team that knows how to work hard and have fun. • Enjoy Flexibility: Work remotely with the freedom to set your own hours, and we use transparent hour tracking to keep everything fair. • Leverage AI: Utilize cutting-edge AI tools and technologies to enhance your work and drive impactful results.

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