Casino Content Writer, German
2 days ago
Description
• Understands their audience, identifies who they are and what their needs are, and creates content to meet these needs. • Produces high-quality, compelling content in line with detailed briefs, while adhering to our brand's tone of voice and style guide. • Writes brand-appropriate, first-class content for various channels, being able to switch between styles and formats to suit diverse audiences and online platforms. • Assists the Content Manager in content creation activities for owned websites including freelancers or external agencies. • Edits and proofreads copy to ensure it meets editorial standards. • Ensures newly created content is aligned with the overall content and SEO strategies. • Regularly reviews published content and ensures it's aligned with the latest information. • Assists with market-specific keyword discovery, expansion and optimization. • Implements search engine optimization recommendations. • Ensures that the content is in line with market trends and regulations. • Follows the editorial calendar set by the Content Manager and ensures deadlines are met. • Collaborates with the Design, CRM and Video departments to ensure their own content is supported by comprehensive videos and imagery. • Monitors and analyses his/her own content performance to understand if it satisfies the user needs and generates new ideas on how to improve the content experience.
Requirements
• Minimum of 2-years experience in content writing or copywriting • Native-level German • Any additional languages will be considered a plus • Good social skills - ability to work with team members and other departments • Flexible and rapidly adaptable to new situations • Organized, self-motivated and results-oriented with a strong work ethic • Experienced researcher and problem solver
Benefits
• Annual Performance Bonus • Training and development opportunities • Exciting company events throughout the year
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