GLOBALTALENT
GLOBALTALENT is a leading human resources and employment management service provider in China, established in 2004. The company focuses on integrating the art of recruitment with technology, providing high-standard talent solutions. GLOBALTALENT helps Fortune 500 companies and rapidly growing businesses to identify, recruit, and hire top talent, thereby winning the talent acquisition game. With over 300 client partnerships and more than 3,000 successful projects, GLOBALTALENT is renowned as a reputable recruitment agency across Asia. Known for its professional expertise, GLOBALTALENT has developed an industry-leading knowledge management and talent tracking system that combines professional skills with AI technology to streamline the talent search process. The company's expertise spans various sectors including life sciences, pharmaceuticals, technology, finance, and consumer goods.
PR and Marketing Specialist
2 days ago
GLOBALTALENT
GLOBALTALENT is a leading human resources and employment management service provider in China, established in 2004. The company focuses on integrating the art of recruitment with technology, providing high-standard talent solutions. GLOBALTALENT helps Fortune 500 companies and rapidly growing businesses to identify, recruit, and hire top talent, thereby winning the talent acquisition game. With over 300 client partnerships and more than 3,000 successful projects, GLOBALTALENT is renowned as a reputable recruitment agency across Asia. Known for its professional expertise, GLOBALTALENT has developed an industry-leading knowledge management and talent tracking system that combines professional skills with AI technology to streamline the talent search process. The company's expertise spans various sectors including life sciences, pharmaceuticals, technology, finance, and consumer goods.
📋 Description
• This is an opportunity to work with a US based high-quality tequila brand, rooted in authentic Mexican tradition, merging old-world techniques with a contemporary edge. • You’ll be at the forefront of crafting a brand experience that resonates with a diverse, discerning audience while highlighting the rich culture and heritage that defines the product. • Our client is seeking a creative and driven Public Relations & Marketing Specialist to help shape the voice of a premium tequila brand that blends artisanal craftsmanship, cultural heritage, and modern sophistication. • In this role, you will play a key part in building and maintaining the brand’s positive image while amplifying its presence in the spirits and lifestyle industries. • Your passion for storytelling, deep knowledge of the media landscape, and expertise in creating compelling campaigns will help bring the brand’s unique narrative to life.
🎯 Requirements
• Bachelor’s degree in Public Relations, Marketing, Communications, or a related field. • 3+ years of proven experience in public relations within the luxury, beverage, lifestyle, or hospitality industries. • A strong network of established media contacts and an ability to build lasting relationships with key stakeholders. • Exceptional written and verbal communication skills, with the ability to craft persuasive and impactful content. • A track record of successfully planning and executing PR campaigns and events that achieve measurable results. • Creativity and an ability to think outside the box to develop unique strategies that resonate with diverse audiences. • Proficiency with PR and media monitoring tools and platforms. • Highly organized, detail-oriented, and able to manage multiple projects in a fast-paced environment. • Knowledge of the premium spirits industry, including tequila and mezcal, is a significant plus. • Ability to work based on PST business hours - 40 hrs per week remotely
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