GoFasti
technology • software development • fullstack development • front end development • back end development
Marketing Specialist
December 7
💃 Anywhere in Latin America – Remote
💵 $900 - $2k / year
⏳ Contract/Temporary
🟡 Mid-level
🟠 Senior
🎡 Marketing
GoFasti
technology • software development • fullstack development • front end development • back end development
Description
• Develop and implement a comprehensive marketing strategy to promote the webinar and drive merchant participation • Work closely with stakeholders to ensure alignment on goals and deliverables • Create compelling case studies showcasing the benefits of using the app • Develop engaging content for ads, email marketing campaigns, and promotional materials • Build and manage a merchant-focused community, including WhatsApp groups, to foster engagement and long-term relationships • Design and execute targeted ad campaigns to attract merchants to the webinar • Plan and manage email marketing campaigns, ensuring high open and conversion rates • Strategically promote the webinar across relevant channels to maximize attendance • Collaborate with cross-functional teams to ensure a seamless webinar experience • Monitor the effectiveness of marketing initiatives, analyzing key metrics, and providing regular reports • Adjust strategies as needed to optimize results
Requirements
• Bachelor’s degree in Marketing, Communications, or a related field (preferred but not mandatory) • 3+ years as a marketing specialist overall • Experience leading e-commerce, B2C strategies, and digital advertising • Build the go-to-market strategy • Experience creating campaigns (using tools like Facebook Pixel, Tag Manager, etc.) • Background with email marketing, social media ads, and community-building strategies (e.g., on WhatsApp)
Benefits
• The position includes a 3-month trial period, with possibility of extension • This position is for an independent contractor, through a payroll platform • The talent will work REMOTELY allocated at our client
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