Digital Marketing Specialist

December 6

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GrowthPair

WebsiteLinkedInAll Job Openings

2 - 10 employees

🎯 Recruitment

🤝 B2B

Description

• We are seeking a Digital Marketing Specialist to assist our team in implementing strategies to drive user acquisition, engagement, and retention. • The ideal candidate will be organized, analytical, and have a strong interest in growth marketing. • Assist in setting up and managing A/B tests to evaluate the effectiveness of different strategies, including variations in ad copy, landing pages, and user flows. • Support the creation of marketing content and creative assets for various campaigns. • Analyze growth metrics to identify trends, insights, and opportunities for improvement. • Prepare regular reports on growth metrics, campaign performance, and other key indicators. • Assist in managing marketing budgets, including allocation, tracking, and reporting on spend across different campaigns.

Requirements

• 2+ years of experience in a marketing role. • Understanding of digital marketing channels and strategies. • Proficiency in marketing tools and platforms (e.g., Google Analytics, HubSpot, Marketo). • Knowledge of SEO, SEM, email marketing, and social media marketing. • Knowledge of Lifecycle Email • Strong analytical skills with the ability to interpret data and generate actionable insights. • Ability to work during U.S. work hours (PT/ ET).

Benefits

• Work from home / anywhere in the world • Attendance & performance bonuses • Paid U.S. holidays • Health insurance